Hojicha

A unique expression of Japanese tea, Hojicha is loved for its rich, roasted character and warm, toasty aroma. Originating in Kyoto’s Uji region in the 1920s, Hojicha was created when tea producers began roasting mature tea leaves and stems to bring out new flavors and extend shelf life.

This innovative roasting process, done at approximately 200°C, gives Hojicha its signature reddish-brown color and smooth, slightly sweet flavor with nutty and caramel-like undertones. Unlike traditional Japanese green teas, which are often more vegetal in flavor, Hojicha offers a gentle complexity with minimal bitterness and lower caffeine levels, making it ideal for evening enjoyment.

Crafted by artisans who carefully control the roasting time and temperature, Hojicha embodies Japanese craftsmanship. The tea’s low caffeine content and smooth profile allow it to be enjoyed any time of day, whether served hot or cold.

Brewed hot, it brings out earthy, toasted notes that pair beautifully with both sweet and savory foods, especially Japanese treats like mochi, dorayaki, grilled fish, and rice dishes. For a refreshing twist, try Hojicha iced, or enjoy it as a Hojicha latte, where its roasted flavors complement milk for a creamy, comforting drink.

Every sip of Hojicha reflects the rich history and refined simplicity of Japanese tea culture, offering a distinct, mellow experience that stands apart in the world of Japanese teas.

Uji, Kyoto

To savor the full, comforting flavors of our Hojicha, follow these steps:

Prepare the Leaves: Measure 2 teaspoons (4 grams) of Hojicha tea leaves and place them into a small, Japanese-style teapot (kyusu) for optimal extraction.

Heat the Water: Use 150 ml of water heated to 90-100°C. This temperature brings out the rich, roasted depth and caramel warmth of Hojicha.

Pour and Steep: Pour the hot water over the tea leaves in the kyusu, ensuring full coverage. Let it steep for 30 seconds to capture the smooth, earthy notes. For a bolder flavor, you can steep the tea a bit longer, depending on your taste preference.

Serve and Enjoy: Pour the tea into your cup, savoring the gentle smoky warmth and balanced sweetness. Ideal for a relaxing moment any time of day.